Free advertising is something that everyone wants, but struggles to get. The best part about getting it for free is that you are benefiting from it without making an initial investment. Regardless, free methods still require an initial investment of our time.
Below are the seven best free advertising ideas without investing too much of your time. Each one is valuable on it's own but when you use them all your leverage suddenly becomes irresistible.
Free Advertising Ideas
#1 Free Classified Adds are a great way to get free advertising without investing much of your time. Sites such as Kijii as well as Craig's List are great ways in which you can promote your business for no cost. The only bad part about it is that your posts will disappear over time. This will require a little bit of extra time each week, but it is well worth it since it is a free method of advertising.
#2 Posting On Forums is a sensible way to advertise for your business. You should put a link to your business in your signature file. This will help you to promote your business without spamming the forums. You must realize that no one wants to see you spamming a forum with tons of posts advertising for your business.
Most forums have rules stating that you can not advertise for your website. The best way to advertise is through your signature file while you make quality posts that contribute to the overall community. By making quality posts, you can establish a name for yourself in your community and get people to visit your website.
#3 Submitting Articles is excellent way of getting long term free advertising. This idea for free advertising can be slightly slower than other methods, but it is highly effective. This method of advertising involves you writing articles on subjects that are relvants to topics on your website. You can then submit these articles to directories such as Ezine articles.
#4 Using Free Directory Systems - There are tons of free directories out there for people to post their website URL on. The best way to find directories are to search for free directories that are free and specific to your niche on a search engine. Even if you get non-reciprocal links you will still raise your search engine ratings significantly.
#5 Using Many Reciprocal Links - Reciprocal links are the most valuable links out there because they are stronger than non-reciprocal links. They are extremely beneficial for generating traffic and they are usually free. The first part of getting reciprocal links is to find other websites within your niche to link with.
After you find these websites, you should email them and suggest that you post each others links on each others websites. At the same time, it is important that you monitor these links on a consistent basis. If you put a link to a site that is no longer active it will lower your rank on the search engines. Reciprocal links are perhaps one of the best ways that you can raise your ranking on search engines.
#6 Using Opt-In Emails - Opt-in emails are another excellent idea for free advertising and help bring in new customers. Having an email list which people can choose to join when visiting can help you build a great email list. You can ask people if they want to join when they visit your site so that you can give them free information on a subject. Alternatively, you can offer them a chance to join the mailing list upon purchase of a product. The great thing about an opt-in email list is that it allows you to send emails to a group of people that are already interested in our website.
#7 SEO Optimization - Being ranked high on search engines is perhaps the most important part of having a successful business. The best way to raise your rank on search engines is through SEO optimization. It is important to optimize your website by putting keywords on your website that are specific to your niche. Maximizing your search engine ranking is the most important part of running a successful and profitable website.
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Source: Dean Caporella, Articlealley
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